The study of crisis and reputation management is very important. Events happen that threaten the well-being of an organization. As a matter of fact, the world of social media has even introduced brands to suffering more crises as a result of social media. This is because people express their grievances and discontent online these days....
Every business, whether small or developed, aims at one thing which is growth. However, growth does not come by chance. You definitely have to work towards it. It comes by hard work and by practice. Therefore, If you want your brand to develop, there are certain growth strategies that you must follow. In this article,...
Planning an event can be very taxing and demanding. This article will open your eyes to five C’s of event management. They are great starting points for putting an event together as well as managing it. Event management includes the process of conceiving events, planning, creating and accessing events. It requires detailed planning and organization....
Personal branding is tied in with assuming responsibility over how you introduce yourself. If you strive to position yourself as an expert or become an influencer within your niche, self-branding can help increase your reputation as a leader. By exhibiting novel person qualities and having a functioning presence on the web, you can run after building an...
As of late, WhatsApp, Instagram and Facebook faced a long six-hour media outage. At first, many individuals put it on their network access supplier. Before long, the acknowledgment that it isn’t the broken web association was noted. Yet the way that these online media platforms were really not working was a shock to many. In...
Name a business that doesn’t have a site, a blog, or even its own account on Facebook or Twitter. Indeed, there’s presumably none. Going digital is an advantageous and viable promoting strategy on account of its low beginning up costs, broad reach and ubiquity. A few facts about going digital with your business Going digital...
Self-management may sound like becoming your own boss, but it is not the same as starting your own company. In truth, it entails accepting responsibility for your own actions and performing to the best of your ability. Therefore, it demonstrates that you can organize yourself and contribute your own ideas to any endeavor. Self-management abilities...
Working capital management (WCM) is concerned with the management of current liabilities and current assets. It helps a company meet its short-term obligations and operational costs. Working capital is one of the most crucial indicators of a company’s efficiency. As a result, it reflects all of the company’s liquid assets. It represents a company’s ability...
Scaling is defined as an increase in income growth without a significant increase in resources. Scaling growth entails developing business models and constructing your organization in such a way that it can readily scale in order to create constant revenue growth and avoid stalls without incurring significant additional costs and/or resources. Consider the following scenario:...
Businesses, particularly SMEs, rely heavily on marketing, advertising, and promotion of their products and services to grow. SMEs are known to have difficulty obtaining external financing for their operations. As a result, these activities have potential to accelerate the conversion of goods or services into money or other benefits. Advertising promotes items and services in...
