The social media was originally created to enable humans from far and wide interact with one another on the net. It has become a huge platform for business transactions. It does not only meet the social needs of man. The social media has also helped humans to make and seal more business deals. In the...
Introduction Email is one of the top ways of reaching both prospective customers and customers. However, there are differing opinions when it comes to the most effective techniques for email marketing. Nonetheless, there are some tried and trusted basic email marketing techniques and strategies. Strategies that apply across the board. This is what...
In recent years, videos have been making massive progress in digital marketing. It has emerged as a powerful promotional tool for businesses. Thus making brand and product promotion come easy; in an exciting and engaging way. However, when it comes to video marketing, some important clear cut ‘rules’ apply. These rules must be sticked to,...
Are you trying to figure out if your can leverage TikTok for your business growth? Well, it might interest you to know that TikTok is currently the fastest growing social media platform in the world. It boasts a record of more than 100 million active users in the United States alone. What does TikTok do?...
Brand storytelling can greatly improve interest and engagement in you and your business. Consequently, brand storytelling emerged from the explosion of content marketing, article writing and brand journalism. Which have all taken a prominent role in today’s marketing mix. Big Brand’s Know The How Companies like Apple, Amazon, Google, Hp, Nestle, and other big brands...
Ovacom Media is set to organize the June edition of her ‘Business Beyond Borders’ Webinar Series. This month’s webinar is a follow-up on last month’s webinar and focus will be on how business can be done within the health sector in the new normal. Find the details of this webinar below; Date: Tuesday, June 22nd,...
Bants aside, Twitter has become a source of livelihood, camaraderie, and information over the past 10 years in Nigeria. Hence, this recent Nigeria’s Twitter ban, proclaimed by the Federal Ministry of Information and Culture, has had a ripple effect on millions of Nigerians. The decision naturally sparked the anger of Nigerians who see it as...
What are the common e-commerce mistakes to avoid? This is the question that you should ask yourself if you’re on the verge of starting an e-commerce business today. Studies show that about 90% of e-commerce businesses fail within four months of being launched. While owning an e-commerce store is a profitable business opportunity, most entrepreneurs...
How can small businesses incorporate digital transformation? This is a question that many small business owners can’t seem to answer. To stay relevant and competitive in today’s market, digital transformation is essential for businesses of every size. However, it could sound like an intimidating undertaking for small businesses with a limited budget. Every small business...
In today’s digital age, there is no doubt that the expectations surrounding customer service are at their peak. The emergence of new and advanced technologies has made support matters more efficient. Behind every computer screen on the customer service team is a talented individual who seeks to benefit the company by keeping its clients happy....
